There’s No Point Doing SaaS Marketing If You’re Not Doing It Right.

Saas Marketing Understanding SaaS  and its Eco-System In today’s digital age with the high-speed internet, perpetual paper license or CD / DVD means to download the software is a thing of the past. The information technology sector has already moved towards cloud computing and the environment. As customer/user, you are no more bound by any …

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THE BUSINESS OF ED TECH STARTUPS IN INDIA- A SHORT STORY

THE BUSINESS OF EDTECH STARTUPS IN INDIA   Quotes by our former Indian President late Dr APJ Abdul Kalam “The Indian education system, like the Indian bureaucratic system, is Victorian and still in the 19th century. Our schools are still designed to produce clerks for an empire that does not exist anymore.” Quote by Sugata Mitra While …

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Famous advertising personalities in India

Famous advertising personalities in India   Marketing & Advertising in  post independence India     In independent India, the advertising & marketing industry had gone through sea changes. Leading anthropologist Mr William Mazzarella from the University of Chicago who had conducted an extensive research on Indian advertising says that advertising to diverse Indian audience is …

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